Happy New Year to you and what better way to start this new year, like we ended the last, with more information about the forthcoming GDPR (General Data Protection Regulations) - and hopefully you have been following our blogs, so know what we're talking about?

If not, please do click back through our blog (which you can access directly from our website: http://talkmarketing.co.uk) or directly with this link: https://lesleyroberts.bloggi.net/

THE SIX LEGAL GROUNDS OF THE GDPR (these are set in stone so you can't change them)

Under the GDPR there are six legal grounds through which you can process personal data, all of which are equally valid and will allow your organisation to meet the first principle of the GDPR - that data is processed lawfully.

These six are:

1. The data subject has given consent
2. It's necessary for the performance of a contract
3. It's necessary for the controller to comply with a legal obligation
4. It's necessary to protect the vital interest of the data subject or other natural person
5. It's necessary to perform a task in the public interest
6. It's necessary for the purposes of the legitimate interest pursued by the controller or third party except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject which require protection of personal data.

You'll need to make clear to your customers or leads (data subjects) which legal ground you're using for the basis of processing data and explain why in your privacy notice.

The key action is to work out which of these legal grounds you intend to use to lawfully process data.

We hope that our articles about the GDPR have been useful and helped you to grasp a little more understanding of how it will affect your business but, if you need more help or explanations, please do not hesitate to call us for help, or, why not download our Ten Steps to GDPR guide - the link pops up whenever you land on our blog or you can see it up there on the left hand side-bar.

Until next time...